Reviewshake Reviewshake

Trustpilot vs Sitejabber

trustpilot

Trustpilot is a Danish company that was founded in 2007 and primarily serves the European and North American markets. With over 500 employees, they are one of the biggest and most established consumer-facing review sites in the world. Their license agreement with Google allows reviews generated on Trustpilot to be listed as Google Seller Ratings.

It's free to create a business profile on Trustpilot, but as per their terms, once created it will never be removed. The company takes a strong stance on the authenticity of the reviews on their platform, which includes a process by which companies can report reviews for further investigation. The final decision always lies with Trustpilot (not the company), and their terms dictate that they are not obliged to offer any explanation for these decisions.

trustpilot

Sitejabber was founded in 2008 in San Mateo, California and describes itself as "the Yelp for websites and online businesses", and they primarily target the North American market. They are a consumer-facing review website, meaning that they help companies build trust with their consumers. Their service helps you by asking your customers to review you and verifying that the review comes from a real customer.

As part of the Sitejabber tools available, they stand out by offering unlimited review collection while most review platforms limit this based on their pricing packages. The service also states that you as a company own the reviews generated on their platform, and as other platforms of their kind, they take a strong stance against fake and fraudulent reviews.

trustpilot sitejabber

Background

Year Founded

2007 2008

Employees

500 30

Geography

Global United States

Headquarters

Copenhagen, Denmark California, United States

Open platform

True True

Closed platform

True True

Google Seller Ratings

True True

Industry focus

B2B / B2C B2B / B2C

Review types

Company reviews

Included Included

Product reviews

Included Included

Verified reviews

Included Included

Non-verified reviews

Included Included

Asking for reviews

Customized invites

Included Included

Email invites

Included Included

SMS invites

Not included Not included

Facebook Messenger invites

Not included Not included

Widget invites

Not included Not included

Marketing

Widgets

Included Included

Google Seller Ratings

Included Included

Google Rich Snippets

Included Not included

Google Shopping

Included Not included

Import existing reviews

Not included Included

Social sharing

Included Included

Analytics

Conversion rates

Included Included

A/B testing

Not included Not included

Review insights

Not included Not included

Final words

Trustpilot offers a great review platform that has built up a good brand recognition with consumers, and you can benefit from this reputation. While their service comes at a price, they have a solid offering of both Company and Product reviews which tick all of the boxes. Something to keep in mind is that Trustpilot owns the reviews left on their platform, and prohibit you from exporting them to a competing service should you wish.

Sitejabber has a powerful combination of tools that help businesses with their online reviews. With a reasonably priced offering, they are a good option for companies looking for a flexible solution that doesn't get too pricey as they grow (along with a monthly contract!). With that said, their stated 48-hour resolution window for their Enterprise plan does raise questions about their response time for their lower tiers. All in all, Sitejabber does offer a very competitive solution to help companies build trust with reviews.

Manage your Trustpilot and Sitejabber reviews with Reviewshake

We put this comparison together to help you as a business owner navigate the world of review platforms. There are so many different platforms to choose from, and this competition means that the power is in your hands.

As with most things, the devil is in the details when it comes to review sites, and we'd be happy to offer our impartial opinion if you think we could help. Just get in touch!

Try free for 14 days

no credit card required