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Yotpo

Yotpo is a user-generated content (UGC) marketing platform for online businesses. Their service helps you generate reviews, ratings, questions & answers and other user-generated content with a focus on e-commerce. The breadth of their offering means that they tick a lot of boxes when it comes to review solutions, and they stand out from the competition with their advanced technology.

As an example, their in-mail review technology means that consumers don't need to leave their email to write a review, which increases conversions. They also give retailers more control in moderating their own reviews. According to our sources, they work with over 110,000 e-commerce business at the time of writing.

Features

yotpo

Review types

Company reviews

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Product reviews

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Verified reviews

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Non-verified reviews

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Asking for reviews

Customized invites

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Email invites

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SMS invites

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Facebook Messenger invites

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Widget invites

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Marketing

Widgets

Included

Google Seller Ratings

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Google Rich Snippets

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Google Shopping

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Import existing reviews

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Social sharing

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Analytics

Conversion rates

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A/B testing

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Review insights

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Competitors

trustpilot

Trustpilot

Trustpilot is a Danish company that was founded in 2007 and primarily serves the European and North American markets. With over 500 employees, they are one of the biggest and most established consumer-facing review sites in the world...

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powerreviews

PowerReviews

PowerReviews is a Chicago-based company that primarily serves the North American markets, working with over 1,000 large brands like Staples, Toys R Us and GoPro...

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bazaarvoice

Bazaarvoice

BazaarVoice is an American publicly listed company (NASDAQ: BV) with global offices that offers extensive software solutions specializing in user-generated content...

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Final words

Yotpo stands out with their high-tech platform as well as accessible prices compared to the competition. The fact that they help generate content on your own site provides the benefit of building your own domain authority and SEO benefits. Their service should definitely be considered as a contender when looking for a review platform.

Manage your Yotpo reviews with Reviewshake

We put this comparison together to help you as a business owner navigate the world of review platforms. There are so many different platforms to choose from, and this competition means that the power is in your hands.

As with most things, the devil is in the details when it comes to review sites, and we'd be happy to offer our impartial opinion if you think we could help. Just get in touch!

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