yotpo

Yotpo

Learn about the pros and cons of Yotpo.

Background

Yotpo is a user-generated content (UGC) marketing platform for online businesses. Their service helps you generate reviews, ratings, questions & answers and other user-generated content with a focus on e-commerce. The breadth of their offering means that they tick a lot of boxes when it comes to review solutions, and they stand out from the competition with their advanced technology.

As an example, their in-mail review technology means that consumers don't need to leave their email to write a review, which increases conversions. They also give retailers more control in moderating their own reviews. According to our sources, they work with over 110,000 e-commerce business at the time of writing.

Features

yotpo

Visit Yotpo

🏬 Review types
Company reviews
Product reviews
Verified reviews
Non-verified reviews
🙇 Asking for reviews
Customized invites
Email invites
SMS invites
Facebook Messenger invites
Widget invites
💬 Marketing
Widgets
Google Seller Ratings
Google Rich Snippets
Google Shopping
Import existing reviews
Social sharing
📊 Analytics
Conversion rates
A/B testing
Review insights

Competitors

trustpilot

Trustpilot

Trustpilot is a Danish company that was founded in 2007 and primarily serves the European and North American markets. With over 500 employees, they are one of the biggest and most established consumer-facing review sites in the world...

Read more
powerreviews

PowerReviews

PowerReviews is a Chicago-based company that primarily serves the North American markets, working with over 1,000 large brands like Staples, Toys R Us and GoPro...

Read more
bazaarvoice

Bazaarvoice

BazaarVoice is an American publicly listed company (NASDAQ: BV) with global offices that offers extensive software solutions specializing in user-generated content...

Read more

Final words

Yotpo stands out with their high-tech platform as well as accessible prices compared to the competition. The fact that they help generate content on your own site provides the benefit of building your own domain authority and SEO benefits. Their service should definitely be considered as a contender when looking for a review platform.

We put this comparison together to help you as a business owner navigate the world of review platforms. There are so many different platforms to choose from, and this competition means that the power is in your hands.

As with most things, the devil is in the details when it comes to review sites, and we'd be happy to offer our impartial opinion if you think we could help. Just get in touch!

Manage your Yotpo reviews with Reviewshake

Sign up