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TrustedCompany vs ResellerRatings

trustedcompany

TrustedCompany is a review collection and management platform, similar to the likes of Trustpilot and TrustedShops. Their main differentiation is that they focus on emerging markets such as Indonesia, Brazil and India; other than this they have a very similar offering to other review platforms.

TrustedCompany was recently acquired by the French company Net Reviews, which work with large French enterprise clients like Fnac, Lacoste and Air France. Though little has been published about the acquisition, it was likely strategic in nature to bolster their presence in emerging markets.

trustedcompany

ResellerRatings is a Ohio-based consumer-focused review platform that helps companies collect reviews, operating on a freemium model. They offer a suite of tools, including a Seller Ratings, Product Reviews, a Q&A solution and Visual Marketing which covers a broad scope of user-generated content tools that companies may need.

ResellerRatings works with thousands of customers ranging from big to small, the most notable being Wayfair, Loccitane and JustFab. As a Google Partner, reviews in ResellerRatings show up as Google Seller Ratings in search results and help reduce Adwords costs. ResellerRatings is owned by Answers, a company that runs a variety of Internet-based solutions.

trustedcompany resellerratings

Background

Year Founded

2013 2001

Employees

14 20

Geography

Emerging markets United States

Headquarters

Kuala Lumpur, Malaysia Ohio, United States

Open platform

True True

Closed platform

True True

Google Seller Ratings

True True

Industry focus

B2B B2B

Review types

Company reviews

Included Included

Product reviews

Included Included

Verified reviews

Included Included

Non-verified reviews

Included Not included

Asking for reviews

Customized invites

Included Included

Email invites

Included Included

SMS invites

Not included Not included

Facebook Messenger invites

Not included Not included

Widget invites

Not included Not included

Marketing

Widgets

Included Included

Google Seller Ratings

Included Included

Google Rich Snippets

Included Included

Google Shopping

Included Included

Import existing reviews

Not included Not included

Social sharing

Included Not included

Analytics

Conversion rates

Included Included

A/B testing

Not included Not included

Review insights

Not included Not included

Final words

TrustedCompany offers a compelling review platform solution for companies based in South East Asia, India and Brazil, and has been building their brand towards consumers in these geographies for the past few years. For companies outside of these areas, there are likely more fitting review platforms which have a better brand awareness with consumers there.

ResellerRatings offers a competitive suite of tools to manage user-generated content, from company and product reviews to visual and Q&A content. This is impressive given their team of just 20 people, which puts into question how much technological development is currently being undertaken. ResellerRatings could be a good review solution for companies based in the United States, based on their high level of brand awareness there.

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We put this comparison together to help you as a business owner navigate the world of review platforms. There are so many different platforms to choose from, and this competition means that the power is in your hands.

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