resellerratings

ResellerRatings

resellerratings.com

vs.

shopperapproved

ShopperApproved

shopperapproved.com

Background

FoundedYear Founded

2001

EmployeesEmployees

20

GeographyGeography

United States

HeadquartersHeadquarters

Ohio, United States

ResellerRatings is a Ohio-based consumer-focused review platform that helps companies collect reviews, operating on a freemium model. They offer a suite of tools, including a Seller Ratings, Product Reviews, a Q&A solution and Visual Marketing which covers a broad scope of user-generated content tools that companies may need.

ResellerRatings works with thousands of customers ranging from big to small, the most notable being Wayfair, Loccitane and JustFab. As a Google Partner, reviews in ResellerRatings show up as Google Seller Ratings in search results and help reduce Adwords costs. ResellerRatings is owned by Answers, a company that runs a variety of Internet-based solutions.

FoundedYear Founded

2010

EmployeesEmployees

34

GeographyGeography

United States

HeadquartersHeadquarters

Utah, United States

ShopperApproved is a Utah-based business, providing review solutions for businesses. They are a less-technological platform compared to alternatives, with a older user interface that caters to more old-school style businesses. Their review collection mechanism is designed with businesses in mind, and less so consumers. This means that reviews may be biased and not as transparent as other review platforms.

With that said, ShopperApproved works with many businesses such as B&H Photo and 1800Flowers.com which have a significant online presence. The company notably has a different take on their pricing, charging on a per-review basis which is unusual.

Feature comparison

resellerratings

Visit ResellerRatings

shopperapproved

Visit ShopperApproved

🏬 Review types
Company reviews
Product reviews
Verified reviews
Non-verified reviews
🙇 Invitations
Customized invites
Email invites
SMS invites
Facebook Messenger invites
Widget invites
💬 Marketing
Widgets
Google Seller Ratings
Google Rich Snippets
Google Shopping
Import existing reviews
Social sharing
📊 Analytics
Conversion rates
A/B testing
Review insights

Pricing comparison

resellerratings

ResellerRatings contracts are ?.

ResellerRatings pricing

shopperapproved

ShopperApproved contracts are annual.

Up to 2,000 reviews $199 / month
Up to 5,000 reviews $399 / month
Up to 10,000 reviews $599 / month

ShopperApproved pricing

Final words

ResellerRatings offers a competitive suite of tools to manage user-generated content, from company and product reviews to visual and Q&A content. This is impressive given their team of just 20 people, which puts into question how much technological development is currently being undertaken. ResellerRatings could be a good review solution for companies based in the United States, based on their high level of brand awareness there.

ShopperApproved offers a suite of tools for Company and Product reviews, with little differentiation to other review platforms. The fact that their review collection process isn't as transparent as other solutions could create problems for companies in the long-term.

We put this comparison together to help you as a business owner navigate the world of review platforms. There are so many different platforms to choose from, and this competition means that the power is in your hands.

As with most things, the devil is in the details when it comes to review sites, and we'd be happy to offer our impartial opinion if you think we could help. Just get in touch!

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